CLASSIC HITS is the industry's leading 24-Hour format. It’s radio with a high-energy presentation featuring the best music ever made—the greatest hits from the 60s, 70s and 80s. The combination of a foreground personality, production effects, listener interaction and proven hit songs attract the lucrative "Baby Boomer" demographic. Audience loyalty is built on high profile on-air talent delivering timely emotional content that affects listeners’ lives now and tomorrow.