It all started in 1984 when I was doing a project for my MBA with 98PXY in Rochester, New York. I got to know the Program Director, Tom Mitchell (now Operations Manager at 93Q in Syracuse, New York), where I would make suggestions for new songs to add to his music rotation. One day I suggested that he call the new songs that he played hourly: "HitBound". He got a jingle made by JAMS and each new song was preceeded by the HitBound jingle.